Practice of Architecture: A Community of Disruptors


2024

Hello Reader,

As we find ourselves in the midst of this hectic holiday weekend, I want to take a moment to express my gratitude for this incredible community. Whether you’re traveling, gathering with loved ones, or taking a much-needed break, I hope this season offers you a chance to recharge and reflect.

Our Practice Community + Lab is more than just a network—it’s a space for disruptors like you. For those ready to move beyond frustration with the status quo and take action to create change in the areas where we have influence. Together, we’ve built something powerful, and I’m thrilled to share that 2025 will bring even more tools, strategies, and opportunities to reimagine the future of our profession.

What makes this journey even more meaningful is that all proceeds from our community go directly back into supporting Practice Disrupted and the creation of additional resources for you. This is a space built by disruptors, for disruptors—because we are truly better together.

As a thank-you for being part of this movement, we’re offering an exclusive Lifetime Membership special to the first 40 who join, along with discounted rates on annual plans before prices increase in 2025. It’s the perfect time to secure your spot and keep building momentum.

To everyone who’s been talking about how the profession needs to evolve—let’s make it happen. Who’s in?

Keep learning and growing,

Evelyn M Lee, FAIA | NOMA

Founder, Practice of Architecture & Host, Practice Disrupted & Fractional COO


// Peak into the Practice Community + LAB //

Launching Quarterly Focus Areas to Grow together

We're excited to introduce a structured approach to growth for both Practice Community and Lab members: our Quarterly Focus Areas. Designed to provide tangible pathways for development, each quarter brings a specific theme to guide our collective journey. As with everything in the Practice Community + Lab, this is a work in progress, and we value your feedback to help shape these initiatives.

Q1: Reset and Renew - Starting Strong

The first quarter is all about laying a strong foundation for the year ahead. Whether you’re looking to grow your career or run a firm differently, Q1 provides the tools and space to reflect on the past, redefine your mission, and set actionable goals for the rest of the year. This quarter emphasizes aligning your work with your values, focusing energy on what matters most, and creating systems to track progress. Together, we’ll ensure you begin the year with clarity, purpose, and a renewed sense of direction.

Q2: Breakthrough Thinking - Reimagining Possibilities

In Q2, we’re pushing boundaries and exploring creative opportunities. This is your time to think differently—challenge traditional approaches, experiment with new ideas, and explore untapped potential. Whether it’s designing a career experiment or piloting innovative firm workflows, this quarter encourages bold thinking and small, impactful steps toward transformation. By collaborating and sharing insights, we’ll help each other move from ideation to implementation, turning possibilities into meaningful progress.

Q3: Strength and Scale - Scaling Impact

Q3 is about building strength and scaling your impact. For career-focused individuals, it’s a time to sharpen your skills, streamline your workflow, and expand your professional network. For firm leaders, the focus shifts to enhancing processes, delegating effectively, and scaling operational impact. This quarter emphasizes feedback, systems thinking, and celebrating small wins as you build a solid foundation for long-term success. Together, we’ll channel our progress into measurable impact and sustained growth.

Q4: Thrive Together - Closing with Purpose

As the year comes to a close, Q4 focuses on reflection, celebration, and preparation for what’s ahead. It’s a time to acknowledge achievements, draw lessons from challenges, and express gratitude for the connections and progress made throughout the year. This quarter helps you articulate a vision for the next year, ensuring your work—whether personal or firm-wide—remains purpose-driven and impactful. By sharing our stories and aligning on next steps, we’ll enter the new year inspired, prepared, and ready to thrive together.

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Evelyn Lee

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